AI team members for Hajj and Umrah companies
Find out how long your Hajj and Umrah enquiries wait. Free, in one week.
If you want more, the pilot sets up an AI team member to draft the first reply and a one-page summary. Your consultant approves each message before it goes out.
Free. We talk about your enquiries. You decide afterwards whether a free week of measuring is worth it. You pick a time; Yasser calls you.
What we looked at
In our sample, most ad clicks end with a person who must pick up.
When a family clicks an ad, someone has to reply.
What you are watching: 277 real Hajj and Umrah ads from Meta's public Ad Library, one square each. They sort into rows by where a click on that ad goes.
a person must pick upa website
Phone call 91
WhatsApp chat 68
Meta lead form 57
Messenger 23
Website 38
Our own research, October 2026. Meta does not publish when UK ads are shown or what they cost, so we do not guess.
What two UK operators say on their own enquiry pages
Our agent will call you within 12 working hours.A UK operator's enquiry page, read 16 October 2026. Here “agent” means their own consultant.
we will reach out to you with an update within 24 hoursA second UK operator's enquiry page, read 16 October 2026.
How long does a family wait at your company? Nobody knows until it is measured. That includes us.
One enquiry, shown
One enquiry. You play the consultant.
- 21:40 Saturday. A family messages. Your office is closed.
- A draft reply is written at once. It is not sent.
- The clock runs until you press Approve. That is how long the family waits.
Illustration Invented family and company. Not a live product.
Sample Umrah TravelInvented company
Illustration
Saturday, 21:40. Your office is closed.
Assalamu alaikum. How much for Umrah in December? Two adults, two children, from Manchester.Family · Sat 21:40
Sun 08:05 · Approved by a consultant and sent.
Draft, not sent
Wa alaikum assalam, and thank you for asking. I am an automated assistant for Sample Umrah Travel, and a consultant is in this chat. To help them prepare your quote, may I ask four quick questions? Which dates do you have in mind? How old are the children? Which hotel stars would you like? Do you want to be close to the Haram?
Sent Sun 08:05 (example time). A consultant approved it.
18 to 28 December. The children are 7 and 11. Four stars, close to the Haram, please.Family · Sun 08:20
What your consultant gets
Summary for your consultant · ready Sun 08:20
- Family
- Sample family, on WhatsApp
- Dates
- 18 to 28 December (10 nights)
- Travelling from
- Manchester
- Travellers
- 2 adults, 2 children (aged 7 and 11)
- Hotel
- 4 stars, close to the Haram
- Price given
- None. Your consultant quotes.
- Not collected here
- Passport numbers, payment, health details
- Next step
- Your consultant calls the family.
- Family writes
- Draft ready
- The family waits. Nothing has been sent.
- Consultant approves; the reply goes out
- Family answers; the summary is ready
The draft saves your consultant typing. It cannot make the reply faster: the family hears back when a person approves.
The pilot
Fourteen days. You decide on day 14.
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Before the pilot
A 15-minute call Free
You tell us roughly how many enquiries you got last month, and where they come from. If you get only a handful, a week says too little. We will tell you that on the call.
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Before week 1
We write the targets down
Together we write down what week 2 has to beat. We do this before week 1 starts.
Examples of targets: how often your consultant has the family's details before the first call; consultant minutes per enquiry; how fast the first reply goes out during consultant hours.
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Week 1, days 1 to 7
The Reply Check Free. We only measure.
How long your enquiries wait for a first reply.
You forward your new enquiries, or we set up a simple log with your team. We record when each enquiry arrived and when a person first replied. Nothing changes for your customers. You need one named person, about 10 minutes a day.
At the end you get your Reply Report: how long your enquiries waited, in your own numbers. It is yours to keep, even if we go no further. See an example report
If your replies are already quick, the report says so, and we stop there.
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Week 2, days 8 to 14
Approval mode £250 setup
In week 2 the AI team member is switched on in approval mode. It runs on one channel. A consultant approves each message before it goes out. We measure the same things as in week 1.
The honest part: reply speed in week 2 is the speed of your consultant. We record two times: when the draft is ready, and when a consultant sends it.
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Day 14
You decide
We compare week 2 with week 1, against the targets. You choose whether to keep it. If you keep it, it is £150 a month. You can stop with one message.
If week 2 did not beat the targets, ask for your £250 back within 7 days.
After day 14, stop any time with one message.
Price and terms
What it costs, and what comes back.
Everything is on this page. You do not need a call to see it.
- Week 1
- Free. We only measure. Nothing changes for your customers.
- Setup
- £250, once. It pays for setting up the AI team member with your wording and your packages.
- Monthly
- £150 a month, from day 14, if you keep it. Every operator pays the same.
- WhatsApp fees
- Meta's message fees are passed on at cost and billed separately. They are not part of the £250 or the £150.
- Stopping
- After day 14, stop any time with one message. You pay for the month you are in, and nothing after.
Your £250 comes back if
- week 2 does not beat week 1 on the targets we wrote down before week 1,
- or we cannot deliver the scope we agreed.
Your £250 does not come back if
- the targets are met,
- you stop early and we have not failed,
- you do not provide what the scope lists: access, one named person and approvals,
- or the charge is a WhatsApp or Meta message fee. Those are billed separately, at cost.
Ask within 7 days of the day-14 review.
We carry the risk of the setup, because we have no results of our own to show you yet.
I am taking the first three pilots only. I set up each one by hand, and there is only one of me.
From the founder
A note from Yasser
Assalamu alaikum.
I am Yasser. I am a British Muslim, and I run Luma Engine on my own. I started by researching how UK Hajj and Umrah companies answer enquiries.
I have not built this for a client yet. I would rather tell you that now than have you find out later.
If you book a call, I will answer it myself. I will ask about your enquiries before I say anything about ours.
If a week of measuring shows you are already fine, I will tell you.
Yasser
Prefer to write first? Yasser@lumaengine.com You can also message me on Instagram: @luma.engine.
Questions operators ask
Before you ask.
Answers describe how the pilot is designed. The tool is not built yet.
Will it say something wrong to a family?
It could make a mistake, as any writer can. So a consultant reads every message before it goes out. In the pilot it sends nothing by itself. We also set it never to quote, confirm availability or take payment. Before week 2 we test it on a set of difficult messages.
Does it replace my consultants?
No. Your consultants still quote, confirm availability, take payment and close. In the pilot, it drafts and summarises. It works under them.
Who actually sends the message?
A person at your company. In the pilot, the AI team member writes a draft. A consultant reads it, changes it if they want, and presses send. Nothing goes out until they do.
Where does my customers' data go, and who sees it?
We will not ask you to share an enquiry until you have signed a data agreement. We cannot yet name the AI provider or say where it processes data. We will tell you both before any enquiry is shared.
What does WhatsApp charge, and who pays?
From 1 October 2026, Meta charges for replies after the first 1,000 a month on each business number. We expect one pilot to stay under that. Any Meta fee is passed on to you at cost and billed separately. Your WhatsApp business account also needs a payment method on file. These facts can change. We last checked on 16 October 2026.
Who are you, and are you a registered company?
I am Yasser, one person in the UK, and I run Luma Engine. It is not a registered company.
Find out how long your enquiries wait.
A 15-minute call. We talk about your enquiries. You decide whether a free week of measuring is worth it.
The call is free. Week 1 costs nothing. After day 14, stop any time.
Booking uses Calendly. What it receives is on the privacy page.